Tap & Ride

Besides availability and infrastructure, accessibility is one of the major barriers when it comes to the acceptance and usage of new services like shared mobility. To address that, the author suggests reviewing and optimizing the usability of the rental process. With the “Tap & Ride” service, it should become as easy to rent a vehicle as doing a contactless payment. More so, the pricing scheme should be integrated in the public transport pricing, so that taking a bike or scooter costs as much as riding a bus or the subway. Within the existing time constraints, public transport rides can be extended to use micromobility as well and vice versa. And owners of a public transport subscription can use their existing ticket to unlock lightweight vehicles as needed. Insert a page component.